MSGM is a relatively new brand, founded in 2008. As said on the website, the designer, Massimo Giorgetti, is a talented DJ using his talent to create 'a Kaleidoscope world made of colours, shapes and lines capable of inexorably catching the public interest and attention and acknowledging MSGM as one the most intriguing brand of the moment'. Available in 280 stores worldwide, including at ASOS and Matches. Below are a some of my favourite looks.
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